Friday, May 31, 2013

TREK Continues to Innovate and Lead the Industry

Imagine having a beautiful bicycle with industry-leading engineering, materials and components that rides like a dream.  Now imagine having the same bicycle customized just for you and you get the concept of Trek's Project One (P1) program.  If you have not played on the Project One site - you are truly missing out on amazing experience as you can see your unique custom bike come to life before your very eyes. Paint, color, wheels, bars, drive train, gear ratios and cable colors - all combined just for you at no additional charge.

P1 has always been limited to high-end road and tri bikes.  I remember recommending to Trek that they expand this program to high-end mountain bikes given the program's flexibility and popularity with customers.  That concept as come true with today's announcement from Trek that the Superfly and Fuel EX 29 mountain bikes are now available through P1.  No one else in the industry even comes close to the success of Trek's P1 and we are excited to offer this program through Two Wheel Transit..
Here are some of the details:

Bikes to customize
  • Superfly 9.9 SL
  • Superfly FS 9.9 SL
  • Fuel EX 9.9 29
Custom options
DrivetrainsBottom Bracket
Front RotorRear Rotor
Fork ColorCassettes
CrankSeat Posts
StemsBrake set
We will post more information such as availability as it solidifies.  In the meantime go build your dream bike at Trek Bikes - Project One

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